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Link building

Link building is that kind of general term which used to describe anything you do to build links to your website. Link building is not about seo, not about boosting your Google PageRank, not about publishing a link directory and it’s not about swapping links with as many other websites as possible. Link building is about establishing partnerships. It’s about making the right connections to benefit your website in terms of brand, ranking and revenue growth. This is important to keep in mind. There are some links that are good for traffic, and there are some good for SEO, and some are good for both. Links that provide both traffic and a rankings boost in the search engines are obviously great, but it is important to realize that just because a link gets good traffic, it doesnt mean that it is good for SEO. The goal of SEO based link building is higher rankings.